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Hotel Internet Marketing Services – Hotel Search Engine Optimisation (SEO)

Hotel search engine optimisation to maximise search engine results: Being found in Google isn't enough, your website must convert lookers into bookers!

Hotel Search Engine Optimisation or SEO is the process of trying to get your hotel website to appear near the top of the search results for specific keyword phrases.

There are five main influences on how high your hotel website appears in the Google search results:

  • The way your hotel website is designed and built – it must be SEO-Friendly!
  • The words used in your website text and links.
  • The amount and quality of the links pointing to your hotel website
  • The frequency of your content updates
  • Your social media activity

It’s not magic, but is a mix of art and science!

Our hotel internet marketing experts know all the hotel SEO tricks, understand the hotel searching process and are experienced in targeting effective keyword phrases and driving link building for hotels.

Hotel SEO Checklist:

Are you appearing in the Number 1 spot on Google for your hotel name?

Are you appearing on the 1st or 2nd page of Google results for hotel keyword searches that include your location but not your brand name?

Is your hotel built using Flash animation?

Do you have plenty of links pointing to your website?

Have you identified the best keywords you should be targeting?

Do you have appropriate keyword tags in your headings and website coding?

Do you have a Blog or other regularly updated content?

If you answer ‘No’ to any of these questions (or ‘Yes’ to Question 3!) call or email us to see how we can help. If all this sounds a bit confusing don’t worry, simply complete the form below and we’ll run your current website through our SEO for hotels checklist process and send you the results.

Yes, please send me an Audit of my current hotel SEO!




For this audit we will charge a one time fee of £250, payable in full prior to receiving the audit documentation.




Our goal is to help hoteliers succeed online. The Online Distribution Channel is the only growth channel in 2010 and is the cheapest. Smart hoteliers should dedicate increasing proportions of their marketing budgets to internet marketing.

If you would like to work with us to dramatically improve visitors to your website and subsequent online bookings call +44 (0)20 7275 8682 or email us.